Social media, no matter how you feel about it, has become embedded in our daily lives. That’s not always a bad thing. After all, having a presence on social media does have numerous benefits for entrepreneurs. Social media gets the word out about you and your business and helps establish you as a thought leader. […]
Tag Archives | Doing Business in Canada
Avoid These 4 Big Reasons Small Businesses Fail
According to the SBA Office of Advocacy, the vast majority of new companies fail within their first 18 months of operation. Only 50 percent of all businesses make it to the five-year mark, and only 33 percent make it to their 10th anniversary. Surprisingly, the failure rate of small businesses hasn’t changed much in […]
How To Boost Your Small Business Marketing Efforts With AI
As a small business owner, getting the most out of your marketing is important. You want to effectively reach your audience, increase brand awareness and generate sales. But at the same time, you want to keep your pockets lined as best you can and use your precious time wisely. So, you might be curious how […]
How To Manage Your Cash Flow as a Solo Entrepreneur
The life of a solo entrepreneur sounds appealing: You get to do things your way and set your own schedule. You know your success or failure is fully due to your efforts. But there are downsides, too, such as a lack of institutional support — and, of course, finding your own health insurance. One of […]
How to Make Your Startup Growth Strategy in Five Simple Steps?
Do you know that almost 50 per cent of the startups fail every year? Only a few startups — that really have the potential — survive for more than five years. Then, what is that one thing which can help you sustain your company in the market for a longer period of time? Well, the […]
Want to start a business? Beware of self-sabotage
As humans we are all guilty of self-sabotage at some stage of our lives. We tend to procrastinate. We have negative self-critical thoughts. We get distracted easily. We tend to be overly perfectionistic. The same behaviours, and many more, apply to business owners. In the case of small businesses this can have a significant impact […]
Most Frequent Business Questions: How Do I Market My Business?
Starting a business much hard work on the part of the founder, and no small part of that work is getting others to buy the idea you’re trying to sell. If just starting your business and doing what you set out to do was all that was needed to ensure its success, we’d surely see […]
Five Creative Ways to Launch Your Business
Congratulations! You are finally at the finish line of setting up your business. You have followed your business plan, incorporated, raised money, marketed, and are now ready to launch officially. Awesome! However, did you know that you can go beyond a social media post to announce and celebrate the launch of your business? If done […]
RBC and Microsoft launch ‘Go Digital’ program to aid businesses’ digital transformations
RBC and Microsoft announced the launch of their new ‘Go Digital’ program, which is designed to help businesses that are facing challenges with their digital transformation. Go Digital will provide businesses with technology solutions from Microsoft, and financing advice from RBC in order to help them begin their digital transformation. A report from IT World […]
Nine Ways To Get Honest Client Feedback
Understanding what makes your customers tick can help move your business forward at a lightning pace. But as you look to improve the connection you have forged with your clients, you may need—and want—to rely on their feedback to help you make changes. However, customers are sometimes reluctant to say what they really think about […]