Author Archive | ecompanies

    Getting ready to open the doors to your new business? Before you get started, you may want to spend some time evaluating what is important to you and your company. There are a million details that need to be attended to as a new business owner, and setting yourself up for success means […]

A lot of people think that starting a business is easy. This is not the case at all, in fact, it’s much harder than you’d think. After all, you need to think about the financial and legal repercussions, and even your reputation too. Be True to Yourself Before you even think about starting your business, […]

If a few years ago choosing a country to open a company was quite easy, nowadays competitiveness among governments has made the decision a hard one, especially when coming from a country like the Netherlands. While the Dutch already offer an excellent infrastructure and corporate taxation system, Europe has several countries which boast similar facilities […]

No company can do without the right collaboration tools. Wrong decisions can quickly lead to dead ends and cause growing pains. There are now multiple excellent tools for data sharing, teamwork or project management in day-to-day business. However, some software products are prohibitively expensive for startups in the early stages. We have selected ten cloud […]

Thanks to an always-evolving landscape and the nearly limitless availability of engagement resources, it feels like marketing gets more difficult with each passing year. This wealth of options, in fact, can put marketers in analysis paralysis while they try to figure out which direction to go. Social media, for one, has potential as a digital […]

The first Rocking the Daisies festival left its founders more than R400 000 in debt. Craig Bright and Brian Little decided to keep going anyway. It took four years to settle that debt, but they knew they were breaking into an industry notorious for low margins and even losses. When Brian and Craig first decided […]

What started out as a batch of greeting cards on Etsy is now a stationery brand available at Michael’s craft stores across the U.S. The characters featured in Cynthia Koo’s Wonton In A Million product line, which are based on dim sum foods like shu mai and dumplings, have attracted an enthusiastic fanbase. Koo’s mission […]

You’ve got the next billion-dollar idea. Or million dollar, or whatever it is. The point is it’s good, and you want to prove its value. This is the stage where most startups die — which is to say before they even get started. Because the most daunting obstacle to seeding the next big idea is […]

It isn’t easy running a small business — I know this from experience. There are countless hurdles to overcome from the very beginning, and it can take a great deal of time and effort before your startup starts to see any success. But why is this the case, and can we do anything to fix […]

Small business owners increasingly understand that website success depends on developing and implementing an SEO strategy. More than one-third (36%) of small businesses already have an SEO strategy, and an additional 23% plan to develop one in 2019, according to a recent Clutch survey. While many small business owners understand they need an SEO strategy, […]